Wanna be a contender?


Recruitment Night

Tuesday, September 3, 2019 - 7 pm at Atlas Boxing Club

100 Bridgeland Ave., Unit A, (Dufferin & 401)

For more information got to info@agencywars.ca

About Agency Wars:

“Agency Wars” has become one of the most anticipated annual events for Advertising Agency, Marketing and Media industries in Toronto. Agency Wars sells out in days. In the last eight years, Agency Wars has introduced over 6,000 people to the sport of Olympic-style amateur boxing; trained over 200 amateur boxers drawn from the ranks of Toronto’s agencies, digital shops, media houses, and broadcasters; and generated over $300,000 for charity.

Fun. Fitness. Fundraising.

Fight for a great cause

Movember Logo



The Movember Foundation is changing the face of men’s health. Movember is the largest global men’s health charity and seeks to stop men dying too young. Movember Foundation by the numbers: 5,000,000 Mo Bros and Mo Sistas; in 21 countries; 1,200 men’s health projects funded. Men’s health is in crisis. Gender is one of the most consistent predictors of health and life expectancy: men die on average 6 years earlier than women; 11 Canadian men die from prostate cancer every day; testicular cancer is the most common cancer in Canadian men 15-29 years old; on average, 8 men each day take their life through suicide in Canada. We can’t afford to stay silent. Each boxer in Agency Wars is required to raise $1,500 for Movember. In addition proceeds from all our sponsorships will go to this important cause.

Recruitment Happens

Tuesday, September 3, 2019

Test yourself mentally and physically. Participate in a fun, life-changing, transformative experience designed to raise money for a worthy charity. 40 participants (20 men, 20 women) will be selected and trained by Professional and Olympic Boxers, Trainers, and Coaches for 12 weeks, 3 – 5 hours per week, to get you ready for the Gala event in the ring. Training includes Boxing Basics, Sparring, Strength & Conditioning, and Personal Nutrition. (Boxing Ontario is the sanctioning body). It’s like “Dancing with the Stars” with punching!

How you can make the cut and fight in the ring for glory:

Who gets to fight?

Anyone in the Advertising Agency, Marketing, or Media industries, related freelancers, or suppliers, is eligible. Any age, weight, fitness level or gender is welcome to try out. Just show up.

Show up for Recruitment Night

Tuesday, September 3, 2019 at 7:00 PM at Atlas Boxing Club, 100 Bridgeland Ave., Unit A (Dufferin & 401). No need for gym clothing. Sign a release. Fill out a questionnaire. Be assigned a bib number. Have your picture taken with your number.

Show up for Evaluation Sessions

Immediately following Recruitment Night, over 2-weeks, (2 sessions per week, 1 hour each) Evaluation Sessions will be held at Riverdale Park (dates TBD)

(eastside of the DVP, next to Broadview) and at Atlas Boxing Club. Wear gym clothes, pin on your bib number, and bring water. Boxers are evaluated for general fitness, attitude (“heart”), possible weight & age match-ups, basic boxing IQ, and rivalry potential.

Team Announcements

If you are successful, on September 15th, you will be sent an email informing you that you’ve made the cut and whether you are Red Team or Blue Team.

Then the real fun begins

Intensive training starts for 10-weeks 3 – 5 hours per week. Training includes Boxing Basics, Sparring, Strength & Conditioning, Personal Nutrition. Participating Boxers are provided with all necessary equipment & training FREE (a $10,000 value!). All potential boxers must complete a medical with their doctor and have a doctor’s permission to fight.

Training facilities provided by

Atlas logo

Own the ring without throwing a punch.

be an agency wars sponsor.

Reach over 1000 key Agency, Marketing, and Media professionals participating as volunteer boxers or attending the Gala Event, representing close to 50 top companies in the creative industries—all in one room, with tens-of-thousands more watching a fully-produced broadcast of the fight on Facebook Live. Highly flexible sponsorship packages are available--customizable, marketing-focused, and reasonably priced—from the “Presentation Sponsorship” - ($50,000) to “Partner Sponsorships” (from $5,000 to $25,000) to a la carte items (ranging from $500 to $5,000).

Interested? Go to info@agencywars.ca

Content Creation

Two Worlds Collide:

Olympic-style boxing meets “madman”

Is your brand, or a Brand you represent, looking for a compelling, immersive, and engaging concept for content creation? Agency Wars is a content creation machine. It’s “Dancing with the Stars” with punching! Content you can stand up and cheer for. Episodic, documentary. Uplifting, positive, and heroic. Connect with the Olympic ideals. Disseminate useful Brand information. Capture heart-felt interviews. Plenty of action. Lots of intriguing characters. Our experienced production team is ready to roll. Pint Glass Productions is on-board to produce the event. Led by Trevor Hammond, Chief Creative Officer, Pint Glass has worked on some of the biggest reality/competition shows in the country: from Big Brother Canada, Canadian Idol and Deal or No Deal Canada to Battle of the Blades, Top Chef Canada, and Are You Smarter Than a Canadian 5th Grader. Pint Glass Logo

Interested? Go to info@agencywars.ca

To Find Out More:

This year we’re planning to make presentations at firms that are curious about the event. We'd be happy to come to your company to explain everything you need to know about Agency Wars— recruitment, registration, training, sponsorship, and fundraising. Shoot an email to info@agencywars.ca and we can arrange a visit.

For more details go to info@agencywars.ca